Email Communications and Configuration
Overview
Seamless email communication is essential for modern businesses, ensuring reliable customer engagement and efficient delivery of transactional and event-driven notifications. The LoginRadius Identity Platform provides powerful email management capabilities, allowing businesses to configure and manage their SMTP settings easily. The platform offers flexibility and complete control over email communications by supporting default and custom SMTP providers.
Simple Mail Transfer Protocol (SMTP) is the industry standard for sending emails. By configuring an SMTP server within LoginRadius, businesses can ensure secure, reliable, and branded email delivery while enhancing security and customer trust.
Use Cases of Using the Email Provider in Your Business
- Transactional Emails:
- Notify users about account-related activities, including registrations, password resets, and profile updates.
- Send confirmation emails for successful actions like purchases or bookings.
- Marketing Campaigns:
- Execute promotional campaigns to engage customers and promote products or services.
- Send newsletters or announcements to keep customers informed.
- Event-Based Notifications:
- Automatically trigger emails for predefined events, such as system alerts, account verifications, or subscription renewals.
- Enhanced Security:
- Send verification links or OTPs (One-Time Passwords) for secure authentication and account access.
- Notify users about suspicious activities or unauthorized access attempts.
- Custom Branding:
- Utilize your company’s domain for consistent branding and credibility.
- Monitoring and Analytics:
- With the 'Monitoring and Analytics' feature, you can use analytics provided by your SMTP provider to gain insights into email deliverability, open rates, and click-through rates. This allows you to track the performance of your email campaigns and optimize your strategies for better engagement and conversion rates.
How LoginRadius Utilizes SMTP for Email Communication
With LoginRadius, businesses can ensure effective customer communication through event-driven emails triggered by predefined actions such as registration and password recovery. By configuring SMTP in the LoginRadius Identity Platform, businesses can send emails using their own SMTP server, maintaining complete control over branding and deliverability.
Event-Based Email Workflow with SMTP
The following sequence outlines how event-based emails are sent via the LoginRadius Identity Platform:
- Customer Action:
A user initiates an action (e.g., login, password reset) via LoginRadius' API. - Message Preparation:
- LoginRadius retrieves the email message content based on the triggered event.
- A unique token is generated for authorization purposes.
- SMTP Request:
LoginRadius makes a secure request to your configured SMTP Service Provider, including the message content and token. - Email Delivery:
- The SMTP Service Provider processes the request, sends the email to the customer, and returns a success response to LoginRadius.
- LoginRadius relays this success response to your application.
- Token Authorization:
- The customer receives the email containing the token.
- When the customer manually enters the token on the verification page or clicks the verification link, LoginRadius' API validates the token.
- Completion:
Upon successful authorization, LoginRadius confirms the action with the application.
Here’s a visual representation of this workflow:
Configuration
LoginRadius provides a straightforward process for configuring email providers, ensuring seamless integration and management of email communication.
Steps to Configure an SMTP Provider
Configure the SMTP provider by following the below steps:
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Navigate to Branding > Email/SMS Provider in the LoginRadius Admin Console.
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You can select an SMTP provider from the list of default providers (Gmail, SendGrid, Amazon SES, Mandrill, Yahoo, Rackspace-Mailgun) or choose the Custom SMTP Provider option to configure another provider.
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Enter the required details:
- SMTP Host: The hostname of your SMTP server (for custom providers).
- SMTP Port: The port number (Please note: Port 25 is not supported for security reasons).
- From Name: Enter the sender’s name.
- From Email Address: Enter the sender’s email address
- SMTP User Name: Obtain from your SMTP provider.
- SMTP Password: Retrieve from your SMTP provider.
- Enable SSL: Enable this option for secure email communication.
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Verify the configuration by sending a test email to a specified address.
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Save the configuration.
Supported SMTP Providers
Here is a list of default SMTP providers supported by LoginRadius. Clicking on each provider will redirect you to a detailed guide for configuring that specific provider:
- Gmail: Ideal for personal and small-scale business use.
- Mandrill: A transactional email service by Mailchimp for data-driven communications.
- Rackspace-mailgun: A reliable solution for sending, receiving, and tracking bulk emails.
- SendGrid: A cloud-based provider offering scalable email delivery and analytics.
- Yahoo: Yahoo’s email service for simple email communication.
- Amazon SES (US East) is AWS email service in the US East region that allows for sending highly scalable emails.
- Amazon SES (US West): AWS email service in the US West region for reliable email delivery.
- Amazon SES (EU): AWS email service in the EU region for compliance with regional email regulations.
Each provider ensures secure and efficient email delivery. Click on a provider in the LoginRadius Admin Console to view detailed configuration instructions.