Data Trust eBook
Bridge the Digital Trust Gap to Boost Customer Loyalty and Revenue
Discover how to transform your data collection practices from a liability into a brand differentiator. This comprehensive guide reveals proven internal and external measures to build consumer trust, ensure compliance, and ethically leverage data for greater profitability and market advantage.Are Poor Data Practices Costing You Customers?
Plummeting Consumer Trust
Over 40% of consumers lack faith in digital service providers to manage their data lawfully, and 4 out of 5 millennials are wary of sharing personal information online.
Severe Financial Backlash
Unpleasant surprises regarding non-consensual data misuse cause consumers to cut their spending by a third, which can cost businesses up to 5% to 8% of their yearly revenue.
Missed Profitability Opportunities
By failing to transparently engage users, organizations neglect data uses that consumers actually find acceptable, missing out on improved services, personalized marketing, and higher revenues.
Lack of Active Transparency
While organizations establish privacy policies, very few actively inform consumers about changes to data usage (only 16% send an update letter and 15% an email), hurting consumer trust and brand recognition.
What You'll Learn Inside
What's in the Asset
Why it Matters to Them
How it Works
What's in the Asset
The 4 Pillars of Data Stewardship
Why it Matters to Them
Pinpoints exactly where companies fail in managing data, allowing you to avoid the mistakes that cause consumer backlash.
How it Works
Evaluates your approach to privacy policies, data collection procedures, active transparency, and new data usage.
What's in the Asset
Internal & External Trust Measures
Why it Matters to Them
Protects your brand from revenue loss while making consumers active, willing participants in the data collection process.
How it Works
Outlines how to establish permissible-use frameworks, real-time computerized monitoring, and proactive consumer notifications.
What's in the Asset
Using CIAM for Consent Management
Why it Matters to Them
Helps you comply with stringent privacy laws like GDPR and HIPAA while safely unifying consumer profiles for targeted business growth.
How it Works
Leverages automated consent tracking and Progressive Profiling to collect data transparently as the user interacts with your brand.
Why LoginRadius


Matt Curylo
Associate Vice President of UX at BroadcastMed


Elizabeth Melito
Product Owner at CBC


Ralph Becker-Heins
Chief Executive Officer at Safebridge


Matt Curylo
Associate Vice President of UX at BroadcastMed


Elizabeth Melito
Product Owner at CBC


Ralph Becker-Heins
Chief Executive Officer at Safebridge


Matt Curylo
Associate Vice President of UX at BroadcastMed


Elizabeth Melito
Product Owner at CBC


Ralph Becker-Heins
Chief Executive Officer at Safebridge